Organic vs. Local: Comparing individualist and collectivist motivations for “ethical” food consumption

By Shyon Baumann, Athena Engman, Emily Huddart-Kennedy, Josee Johnston

We extend prior research on “ethical” food consumption by examining how motivations can vary across demographic groups and across kinds of ethical foods simultaneously. Based on a survey of food shoppers in Toronto, we find that parents with…

Listed in Article | publication by group Canadian Food Studies / La Revue canadienne des études sur l’alimentation

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